Search results for "engagement"

Fintech and social media: trends, strategies, and best practices for 2024

Fintech and social media: trends, strategies, and best practices for 2024

Insight from the Fintech B2B Marketing conference 2024
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Watch out for these B2B tech trends!

Watch out for these B2B tech trends!

Innovation is constant and staying ahead of the curve is essential for success. Nowhere is this more evident than in the dynamic market of the EMEA region, where tech marketing and sales teams are continuously seeking new avenues to connect with buyers and drive high-quality engagements. But what exactly is…
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Episode 77: Serious Social – TikTok Style Video on LinkedIn

Episode 77: Serious Social – TikTok Style Video on LinkedIn

Have you noticed a new video tab on LinkedIn yet? Let’s talk about short-form videos on LinkedIn and how it’s transforming the way businesses connect with their audience. Join us as we explore this impact on brand marketing and uncover actionable strategies. Welcome to another episode of Serious Social, where…
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No Boring Finance

No Boring Finance

Breaking the Boring of the Financial Industry With Humour If you’re a professional service brand or B2B brand, you know that standing out in a noisy, cluttered industry with innovative content can be a daunting, daunting task. And if you add the cynicism some industry professionals have towards typical fluffy…
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Temperatures are rising it’s Heat-mapping Season

Temperatures are rising it’s Heat-mapping Season

As we step into spring 2024, the winds of change are blowing across the landscape of social media marketing. One trend, in particular, is making a bold resurgence from the archives of the 90s: heat-mapping. This nostalgic yet contemporary approach to design is transforming social media graphics into colourful canvases…
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Social snapshot – 10.04.2024

Social snapshot – 10.04.2024

Keep up with the dynamic world of social media changes. Discover the latest updates and highlights right at your fingertips. YouTube launches new shopping tools and affiliate opportunities. YouTube introduces Shopping Collections provides creators with a novel method to assemble products from preferred brands, including…
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Follower counts are overrated

Follower counts are overrated

There’s a myth that the number of followers you have is the ultimate measure of success. But hold on to your hashtags, because here’s the truth: obsessing over your follower count is like chasing fool’s gold. Let’s dive into why it’s time to stop counting followers and start counting what…
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The 7 Deadly Sins of Social Media

The 7 Deadly Sins of Social Media

In social media marketing, relationships are everything. But what happens when consumers start to sour? A new report exposes the seven deadly sins that brands commit on social media that can tarnish reputations, drive away customers, and ultimately lead to the downfall of even the mightiest…
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SOCIAL SNAPSHOT — 03.04.2024

SOCIAL SNAPSHOT — 03.04.2024

Prepare yourself for another social media snapshot! Weekly, we summarise the newest developments in social media to ensure you stay informed. Let’s dive right into the key highlights 👇 LinkedIn Tests New Video Tab LinkedIn is testing a new video tab similar to TikTok, reflecting the growing popularity of vertical…
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8 ways to keep your Facebook fans hooked

8 ways to keep your Facebook fans hooked

One of the toughest hurdles for brands isn’t just gaining new likes or followers—it’s keeping their existing audience engaged on Facebook. But fear not! There are savvy tactics you can employ to not only boost engagement but also foster a loyal and active fan base. Native Videos…
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Tip Tuesday: Crafting Killer Content

Tip Tuesday: Crafting Killer Content

In this blog post, we're diving headfirst into the realm of creative social media assets and unleashing a tidal wave of fun-filled strategies to turbocharge your online presence. So grab your digital paintbrushes and let's get ready to shake up the social scene with some seriously sensational content!
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How To Master B2B Episodic Content

How To Master B2B Episodic Content

B2B brands are constantly seeking innovative ways to engage their audience and stand out amidst the digital noise. One powerful tool that has emerged victorious in impactful storytelling is episodic content. By unfolding narratives across multiple episodes, B2B brands can captivate their audience, foster deeper connections, and drive meaningful engagement.
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Social Snapshot — 20.03.2024

Social Snapshot — 20.03.2024

Get ready for another social snapshot! Each week, we recap the latest updates in social media to keep you in the know. Let’s jump straight into the highlights: LinkedIn Celebrates a Year of Collaborative Articles Collaborative articles on LinkedIn have thrived in just a year, boasting…
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Defining Target Persona: The Key to Marketing Success

Defining Target Persona: The Key to Marketing Success

The concept of target personas is fundamental in today’s marketing landscape, but it’s more than just a buzzword. With 93% of companies exceeding lead and revenue goals through effective customer segmentation, it’s essential to understand your target personas. This blog delves into the steps you should take to define and…
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Riding the TikTok Wave: An Inside Look at the Latest Trends

Riding the TikTok Wave: An Inside Look at the Latest Trends

TikTok leads the way in setting trends and shaping how we interact, connect, and share. We’ll dive into the latest TikTok Trends Report to explore trends that reshape the platform, giving you a sneak peek into what makes TikTok the hub of creativity, entertainment, and building connections.
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Spice Up Your Feed: Dynamic Post Ideas!

Spice Up Your Feed: Dynamic Post Ideas!

Today's blog takes a look at some ideas for posts on social media, by revolutionising your feed using these captivating tips!
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A Big Adventure on Social

A Big Adventure on Social

Center Parcs decided it was time to up their game in social media. As a leading provider of short breaks in the UK, they commit to staying agile, responsive, and competitive in the ever-evolving hospitality landscape. But even for an agile business, it’s hard to stay up to date with…
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Social snapshot – 28.02.2024

Social snapshot – 28.02.2024

Stay in the loop with the ever-changing landscape of social media updates. Explore the newest highlights right here: Meta plans to unveil its next-generation AR glasses Meta intends to showcase the progress made over the years on its upcoming augmented reality glasses. As per the source: “The…
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Botanica Style, Not Just Flowers

Botanica Style, Not Just Flowers

Why, When, Where, all at once  Botanica is the trend of response to a world increasingly shaped by technology, seeking to reconnect individuals with the beauty of the environment. Ok you may have seen this before, in the early 2000’s, but it is now back and it’s here to stay.
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Exploring Valentine’s: Trends & Insights

Exploring Valentine’s: Trends & Insights

Valentine’s Day is not just about love; it’s also a crucial moment for brands to connect with their audience in meaningful ways. By looking into the latest social listening data from Brandwatch, we uncover nuanced insights around Valentine’s Day trends and provide actionable recommendations to elevate your social media strategy.
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Social Snapshot – 21.02.2024

Social Snapshot – 21.02.2024

Switch up your backgrounds with Instagram’s AI “Backdrop” sticker Instagram is developing a new AI “Backdrop” sticker, which will allow users to replace the background on their images. The technology works by picking out the main focal point of the image, separating that from the background and then allows it…
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Guardians of Authenticity

Guardians of Authenticity

Success today is often measured by likes, shares, and followers—and it’s easy for brands to become fixated on primary Key Performance Indicators (KPIs). While these metrics are undeniably crucial, adopting a holistic approach demands a delicate balance. This is where Counter KPIs come into play, serving as invaluable safeguards against…
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Social Snapshot — 07.02.2024

Social Snapshot — 07.02.2024

Get ready for another social snapshot! Each week, we recap the latest updates in social media to keep you in the know. Let’s jump straight into the highlights: TikTok Tests AI Song Feature In case you missed it, TikTok is testing a new “AI Song” feature…
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AI Beyond Reality

AI Beyond Reality

The Dystopian Aesthetics of AI-Generated Art in Social Media Marketing In the ever-evolving landscape of social media marketing, staying ahead of the curve is crucial for grabbing the attention of today’s scrolling-savvy audience. A recent trend that has taken the digital marketing realm by storm is the use of AI-generated…
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Essential Social Media Metrics: A Deep Dive

Essential Social Media Metrics: A Deep Dive

Essential Social Media Metrics: A Deep Dive
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Social snapshot – 31.01.2024

Social snapshot – 31.01.2024

Navigating the dynamic realm of social media updates can be quite a task. Discover the latest highlights here: X is experimenting with a specialised video tab X is in the process of creating a new video tab, positioned at the center of the lower function bar in the app.
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Social Media Snackonomics

Social Media Snackonomics

Ready to spice up your snackonomics game? We’re about to unravel the scrumptious mysteries hidden in the latest market data. In the ever-evolving world of social media, understanding these numbers is like finding the perfect dip for your crisps – crucial for an unbeatable snacking experience. Grab…
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Brands Rocking the TikTok Trends

Brands Rocking the TikTok Trends

In this fast-paced digital era, if your brand isn't on TikTok, you're missing out on a dance party that's shaping the future of marketing. Let's groove through the whys and hows of this social media sensation.
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7 Strategic Moves for 2024

7 Strategic Moves for 2024

New year, new strategies! Every move can significantly contribute to business growth, and initiating a strategic social media overhaul is the catalyst to success. In today’s blog, we will outline seven tactical tips designed to assist your brand in claiming the board and maintaining a vibrant online presence. ♟️ Opening…
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2024 for social media – brace for impact!

2024 for social media – brace for impact!

New social platforms and AI advancements are set to transform how we use social media. 2024 will be the year we see the lines between reality and AI blurred and the push for transparency receiving greater support than ever – while the desire for greater authenticity from brands and their…
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Social Snapshot – 20.12.2023

Social Snapshot – 20.12.2023

Your Social Snapshot Awaits! Uncover what you might have overlooked in the fast-paced world of social media. Control Visibility: Instagram Rolls Out Option to Prevent Profile Image Expansion Instagram has introduced a fresh feature allowing users to prevent visitors from enlarging their profile picture. This option aims to curb unwanted…
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Short Form, Big Impact: YouTube Shorts

Short Form, Big Impact: YouTube Shorts

In the ever-evolving world of digital marketing, B2B marketers are constantly on the lookout for innovative strategies to captivate their audience and drive meaningful engagement. One avenue gaining increasing attention is the use of YouTube Shorts—a feature that brings a dynamic twist to the conventional video content game. Let’s delve…
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Data to Insight: The Persona-driven Marketing Approach

Data to Insight: The Persona-driven Marketing Approach

In the dynamic landscape of digital marketing, precision targeting is not just an optional extra; it’s a must. The most recent data reveals that an impressive 93% of companies surpassing their lead and revenue goals attribute their success to the strategic segmentation of customers through buyer personas.
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Diversity in social media marketing: key to brand growth

Diversity in social media marketing: key to brand growth

The Latest Sprout Social study reveals that 66% of people lean towards brands that champion diversity. This isn’t just about ticking boxes; it’s about brands reflecting the real faces of their audience. It’s about narratives that resonate, about the authentic connections that arise when a brand’s social media presence mirrors…
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A serious B2B social solutions snapshot

A serious B2B social solutions snapshot

You may have planning hats on for early 2024 – but before you put that plan in action to wind away the weeks before Christmas, read these 5 tips for your next B2B social campaign! Consider them as B2B social solutions. You may have caught our latest…
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Quick Guide: Crafting AI Content

Quick Guide: Crafting AI Content

In the fast-moving world of marketing, authenticity is a big deal, with 70% of consumers consider authenticity a major factor in selecting a brand. So, here’s the question: Can AI-generated content live up to this demand? The truth is, the consumers can easily identify machine-generated content, making it imperative not…
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EPISODE 76: SERIOUS SOCIAL – No Fluff, Just Stuff: Inside a Winning B2B Social Campaign

EPISODE 76: SERIOUS SOCIAL – No Fluff, Just Stuff: Inside a Winning B2B Social Campaign

Fed up with lacklustre ROI on your B2B social campaigns? You’re not alone. A whopping 50% of B2B marketers struggle to measure the ROI of their lead and demand gen efforts. Time to change the game. In “No Fluff, Just Stuff,” we’re not just talking theories; we’re revealing the nuts and…
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Meta launches a paid ad-free subscription

Meta launches a paid ad-free subscription

In a bold move catering to the evolving landscape of privacy regulations in the European Union, Meta has announced the launch of a paid subscription service to remove ads from Facebook and Instagram. This offering will give users across the EU a choice: pay a fee to…
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Festive food & drink trends: mastering social media marketing in Q5

Festive food & drink trends: mastering social media marketing in Q5

Festive food & drink trends: mastering social media marketing in Q5
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Top 10 Predictions for Social Media Marketing in 2024

Top 10 Predictions for Social Media Marketing in 2024

It’s time to dust off those crystal balls and take a sneak peek into the future of social media marketing. Get ready to discover how AI, engaging content, and innovative features will play a pivotal role in your social media next year. Whether you’re a seasoned pro or just dipping…
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Festive Food & Drink Trends: Mastering Social Media Marketing in Q5

Festive Food & Drink Trends: Mastering Social Media Marketing in Q5

As the festive bells jingle closer, it’s paramount to sharpen your focus on Q5 – the pivotal marketing quarter where opportunity and challenge coalesce. Understanding the pulse of social media during this period is not just beneficial; it’s business-critical. Why This Report Is Your Festive Compass: Consumer Engagement Soars: With…
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Social Snapshot – 08.11.2023

Social Snapshot – 08.11.2023

Keeping up with the constantly changing social media landscape is difficult. Check out the latest social media headlines!
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Is your brand ready for Christmas?

Is your brand ready for Christmas?

November may be on the calendar, but in the digital world, Christmas is already here. It’s the most wonderful time of the year for marketers (😉), and it’s time to ensure your social media strategy is packed and ready for the holiday ride. Getting your brand’s social media ready for…
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Maximising ROI with AI-Enhanced Ad Targeting in Social Media

Maximising ROI with AI-Enhanced Ad Targeting in Social Media

Integrating Artificial Intelligence (AI) into social media advertising provides a strategic advantage for businesses seeking to boost their marketing ROI. AI’s proficiency in analysing large datasets swiftly and accurately allows for a more refined understanding of consumer behaviour and preferences. By harnessing AI, marketers can customise their campaigns to connect…
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Social Snapshot – 01.11.2023

Social Snapshot – 01.11.2023

It’s time for another social snapshot! Find out what you may have recently missed in the fast-paced world of social media: Turning TikTok Audiences into Customers: New Salesforce Integration TikTok has introduced a lead generation integration with Salesforce Marketing Cloud to help advertisers convert TikTok audiences into customers. This integration…
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Social Lowdown: Top Updates

Social Lowdown: Top Updates

Staying ahead of the curve with social media updates involves a lot of looking, searching and checking. Pretty time-consuming to be honest. But not for you, because I’ve done it for you. You’re welcome. Let’s get started Instagram Instagram is testing and slowly rolling out a new…
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Balancing Authenticity and AI

Balancing Authenticity and AI

Social media has transformed how businesses engage with their audience, offering unprecedented connectivity. Authenticity is paramount in establishing genuine relationships, but the surge of AI in marketing introduces a new challenge. Striking a balance between authenticity and leveraging AI is the key to a flourishing social media marketing strategy. 1.
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SOCIAL SNAPSHOT – 11.10.2023

SOCIAL SNAPSHOT – 11.10.2023

It’s time for another social snapshot! Find out what you may have recently missed in the fast-paced world of social media: Direct Post: Effortless TikTok Sharing via Adobe and Partners Discover Direct Post, a game-changing Content Posting API by TikTok, enabling seamless…
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Crafting an AI-Infused Social Media Marketing Strategy

Crafting an AI-Infused Social Media Marketing Strategy

In the vast sea of social media marketing, navigating your strategy requires a compass, and that compass is data. In today’s dynamic digital world, businesses are constantly seeking innovative ways to stay ahead in the ever-evolving world of social media. AI-infused marketing strategies are becoming increasingly popular for their ability…
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AI and Visual Design in Social Media: A Fusion

AI and Visual Design in Social Media: A Fusion

AI is revolutionising the way we create, share, and interact with visual content on social media platforms. In this blog, we'll explore the fusion of AI and visual design in social media, highlighting its impact, benefits, and potential for the future.
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Maximising Social Media with AI

Maximising Social Media with AI

Social media has become a vital way for businesses and customers to connect, offering direct and instant communication. Artificial intelligence (AI) is a tech trend that’s shaking up various industries, including digital marketing, to improve the results and profitability of marketing strategies and campaigns. In the realm of…
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Top 10 Rockstar Tips for Social Media Ads

Top 10 Rockstar Tips for Social Media Ads

Get ready to turn your social media ads into a real party! Social media advertising is more than just a promotional strategy; it’s an art form. It involves crafting tailored ads to reach specific target audiences on a wide variety of evolving social media platforms. Armed with insights such as…
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 Food Trends in Changing Times

 Food Trends in Changing Times

In today’s rapidly evolving food landscape, staying ahead of the curve is critical for food and drink marketers. As consumer preferences shift, so must marketing strategies. To help you adapt effectively, we’ll explore key food trends backed by both secondary research and social listening data. This comprehensive guide will not…
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Celebrating Hispanic Heritage Month on social

Celebrating Hispanic Heritage Month on social

Hispanic Heritage Month kicks off on the 15th of September and recognises the contributions of the Hispanic and Latinx communities to the history, culture, and achievements of the United States. But why limit it to the US and not encourage global celebration of the culture? While as a brand, you…
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10 dos and don’ts when creating content

10 dos and don’ts when creating content

You’re probably well aware of the importance of creating great content, right? Well, today’s your lucky day because I’m sharing basic tips on how to create valuable content for your social media and what you should avoid doing! Why is content so crucial, you wonder? Info overload: Imagine the internet…
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Mastering Paid Social Media Campaigns

Mastering Paid Social Media Campaigns

Staying ahead in digital marketing requires continuous learning. As summer comes to an end, the slower pace we all cherish is almost over. This is the perfect opportunity for marketing professionals to invest time in upskilling. This blog post will address the importance of social media paid campaign training on…
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B2B for LinkedIn: the missing piece

B2B for LinkedIn: the missing piece

Determining the ultimate formula for effective B2B social media success on LinkedIn remains a subject of debate – but a simplistic approach involving mere infusion of technical terminology into posts isn’t going to land. Ever. You might be sceptical, thinking, “Oh great, another blog advising me to…
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Barbenheimer’s: Social Listening

Barbenheimer’s: Social Listening

Social Listening, Barbenheimer
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Stop! Summer time: Stop-motion summer fun

Stop! Summer time: Stop-motion summer fun

This summer, our design team was set a challenge - to create a series of snappy company logo idents, to go out across our social feeds to coincide with our summer Friday afternoons off. They chose to use the magic of stop-motion to give these short animations a curious and organic feel.
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Storytelling with Social Media Analytics

Storytelling with Social Media Analytics

In the ever-evolving world of digital communication, social media has become a treasure trove of data. From tweets and posts to likes and shares, each interaction leaves behind valuable information about user behaviour, preferences, and trends. Social media analytics provides businesses and marketers with a wealth of data, but raw…
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BRANDS DOING IT WELL

BRANDS DOING IT WELL

The ever-changing social media landscape can be a slippery fella to keep ahold of at times. One day you think you’ve nailed it with one of the platforms, but then it changes its name and rebrands entirely! (Twitter/X I’m looking at you). Or when you start adding team resource into…
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Storytelling social strategy strengthens sales supply line

Storytelling social strategy strengthens sales supply line

Utilising nudge-nurture to garner leads via LinkedIn for Fujitsu Ireland The main goal for most B2B brands on social? Acquiring marketing-qualified leads (MQLs). But unfortunately for those brands, there’s no ‘set and forget’ paid social strategy that gets companies populating that all-important sales lead funnel. In fact, effective paid social…
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SOCIAL SNAPSHOT – 19.07.2023

SOCIAL SNAPSHOT – 19.07.2023

Step into the captivating realm of Social Snapshot, your ultimate destination for staying in the know about all things trending. Immerse yourself in a whirlwind of cutting-edge updates, unravelling the finest moments from the past week. Brace yourself for an exhilarating plunge as we embark on this riveting journey together:…
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Embracing TikTok’s Sizzling Potential

Embracing TikTok’s Sizzling Potential

Should your B2B brand bother to be on TikTok? Hold on tight, because we're about to embark on a wild journey through the untapped potential of TikTok for B2B engagement.
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Best Practices for Brand Birthdays on Social Media

Best Practices for Brand Birthdays on Social Media

Plan your brand's birthday a social media celebration
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Organic & Paid: Complement and Triumph

Organic & Paid: Complement and Triumph

Social media is a powerful tool for organizations looking to connect with their customers. I think we can all agree on that. But it’s not just that – it allows businesses to reach their exact target audience with their advertising messages; it helps create a community and build brand trust,…
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Social Listening: Unveiling Summer Treats Insights

Social Listening: Unveiling Summer Treats Insights

Are you eager to stay ahead of the latest trends and truly understand what resonates with your audience? In today’s dynamic and ever-evolving world, staying attuned to your audience’s preferences, interests, and the latest trends is not just important—it’s essential. That’s where social listening comes to help.  It’s the tool…
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Social Snapshot – 21.06.2023

Social Snapshot – 21.06.2023

Welcome to social snapshot, your go-to source for staying updated on the fast-paced world of everything related to social media. We’ve got you covered with the most recent highlights over the past week. Let’s get going and dive right in: Social Summit This exclusive event will challenge your perceptions of…
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We’re up for an award!

We’re up for an award!

We’re up for an award! Yep, that’s right. We’ve been selected as finalists in the UK Content Awards 2023 for our work with our fabulous client Chavroux Over the past year, we’ve been on a mission to make Chavroux the G.O.A.T. cheese, by…
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Making Reels on Meta just got easier

Making Reels on Meta just got easier

People come to Facebook to view all types of videos, but Reels is definitely Meta’s fastest-growing content format. Creators are using Facebook Reels to reach new audiences and express themselves in more appealing ways. Facebook creators will now be able to maximise their Reels creation efforts as…
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Think Vertical, Go Viral: Tips for captivating vertical videos

Think Vertical, Go Viral: Tips for captivating vertical videos

We're diving head-first into the world of vertical videos, the viral sensation that's reshaping the social media landscape, and we're not gatekeeping our best tips for creating jaw-dropping, thumb-stopping content that will have your followers begging for more.
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CHAVROUX: THE GREATEST (CHEESE) OF ALL TIME 🐐

CHAVROUX: THE GREATEST (CHEESE) OF ALL TIME 🐐

How can you build brand trust and drive awareness at a time when disposable income is stretched, consumer confidence is low, and the food-content market is highly competitive during your target period? That’s the question that all FMCG brands want the answer to these days, and social media is the…
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The Power of Data Analytics

The Power of Data Analytics

The Power of Data Analytics
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How to see what someone likes on Instagram?

How to see what someone likes on Instagram?

You must have seen a few apps on the web that claim to show you how to see other people’s likes on Instagram. In fact, when the platform was launched, there was a relatively simple process to see what other people were doing on the channel. Users were able to…
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A tool for brand advocacy

A tool for brand advocacy

Social media has many uses; It’s not limited to posting pretty pictures with well-thought-out captions… although that part is often thought of as the ‘bread and butter’ of it. But today, we’re going to talk about using social media as a tool to foster brand advocacy. First things first…
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SOCIAL SNAPSHOT – 24.05.2023

SOCIAL SNAPSHOT – 24.05.2023

Staying updated with the ever-evolving world of social media can be quite demanding. However, there’s no need to fret because we have everything you need right here. Take a look at the most recent highlights: LinkedIn Verification LinkedIn is adding verification features to boost trust on the platform. Users can…
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AI… Stickers?

AI… Stickers?

Instagram is testing out the ability to generate AI custom stickers based on text prompts.
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Are We Still Talking About the Metaverse?

Are We Still Talking About the Metaverse?

Yes, and here’s why! The metaverse has been capturing the tech industry’s attention for quite some time and undoubtedly still holds unforeseen potential. As metaverse development progresses, it is not only an intriguing topic of office gossip around the water cooler but perhaps a true game-changer for various industries. In…
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Good Evening Europe: Brands and Eurovision

Good Evening Europe: Brands and Eurovision

Good Evening Europe! Love it or hate it, Eurovision holds sway over the eyeballs and thumbs of millions of Europeans every year – and still more watching around the world! This offers a great opportunity for brands big and small to get in on the action and use all that…
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Why relationship-building with procurement is so important

Why relationship-building with procurement is so important

Check these tips and insights to be a pro in building relationships with procurement
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The Evolution of Social Media Metrics

The Evolution of Social Media Metrics

Social media marketing has changed a lot over the years, and so have the metrics used to measure success. As social media platforms continue to evolve, marketers need to keep up with the latest trends in social media metrics to ensure their strategies remain effective. In this blog post, we…
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SOCIAL SNAPSHOT – 05.04.2023

SOCIAL SNAPSHOT – 05.04.2023

What is new and exciting in the world of social media? Let’s talk about it… LinkedIn Adds Suggested Posts LinkedIn has added a new feature called Suggested Posts to its platform. The feature will display posts that may be of interest to…
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5 Steps to Recession-Proof Your Strategy

5 Steps to Recession-Proof Your Strategy

In the face of economic uncertainty, businesses need to adapt their marketing strategies to ensure they can stay competitive and relevant during challenging times. Social media has become an essential channel for businesses to reach and engage with their customers, especially in a recession where marketing budgets are often tightened.
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The A.I Art Problem

The A.I Art Problem

Over the past few months a debate has been raging on Social Media and across the wider internet on the ethical implications of A.I art. For those sitting in the back, or who have had their phones off for the past six months, maybe a quick précis is in order.
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Why video marketing is important

Why video marketing is important

From creating content that captures attention and builds trust, to showcasing your brand's personality and driving conversions, video has it all. In this blog post, we're breaking down why video is the ultimate game-changer for businesses looking to connect with their audience in a fun and engaging way.
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Social Snapshot – 08.03.2023

Social Snapshot – 08.03.2023

Discover all the social media updates you need to know in our weekly social snapshot!
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He gets us – but did you get it?

He gets us – but did you get it?

*Super Bowl blog warning* – fear not, we aren’t talking about every ad, but one in particular. If you were watching Sunday’s Super Bowl, played out between the Philadelphia Eagles and the Kansas City Chiefs, you may have seen the half-time ad ‘promoting Jesus’… well, it ended up being the…
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Artifact: The new kid on the block

Artifact: The new kid on the block

Artifact, the new text based media app that it's like TikTok for text.
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Cats aren’t paid actors, but Spud is!

Cats aren’t paid actors, but Spud is!

Have you ever tried to get a cat to do what you want it to? Impossible! Meet our little black cat, Spud – the perfect animated illustration to demonstrate how cats communicate, behave, and live around humans. As cats aren’t paid actors, we enlisted the help of our IF…
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Improve your Social Media Strategy

Improve your Social Media Strategy

Gosh January was a long month wasn’t it? between the freezing weather, dark evenings and various strikes it felt like we were rushing to keep up in the first month of 2023. As the evenings start to brighten up, and those calendars start to fill up, it can be a…
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What’s so good about social media?

What’s so good about social media?

It’s a digital age, and we’re living in it. More than half the world is on social media now – that’s about 59% or 4.76 billion people – meaning that the users on those platforms have an extremely high likelihood of being your customer and/or your audience.
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Social Snapshot – 01.02.2023

Social Snapshot – 01.02.2023

Navigating the ever-changing landscape of social media can be a challenge, but take a deep breath—we’ve got you covered! Let us take the reins and deliver the most relevant social media news right to your fingertips. 👇 LinkedIn introduces new newsletter discovery tools 🛠 These tools allow…
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The Power of Social Media Marketing

The Power of Social Media Marketing

Social media is no longer just a place to post pictures of your lunch. It’s a powerful tool for businesses to connect with their target audience and drive sales. As users climb to near 5 billion worldwide on platforms from LinkedIn to…
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A Social Full of Love

A Social Full of Love

CREATING THE PERFECT VALENTINE’S DAY FOR ALL How can an eCommerce brand win the hearts of its audience forValentine’s Day? A strong social media strategy includes making the most out of what is trending in your industry, and every February (and earlier) Valentine’s Day is the hot…
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Not just a dry season

Not just a dry season

The sober movement is growing… it’s more than just Dry January or Sober October! The growth of non-alcoholic drinks is about consumers having more choices. Driven largely by Gen Z, it’s interesting to see that males aged 18-34 are the most likely to trial no/low-alcohol drinks, and in fact, stats…
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Best times to post on social [INFOGRAPHIC]

Best times to post on social [INFOGRAPHIC]

What are the best times to post on each social media channel in 2023?
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4 Social Media Quick Wins for 2023

4 Social Media Quick Wins for 2023

A lot of things changed last year, so how can you prepare for what lies ahead? Discover which social media trends matter for 2023. In today’s blog, we look at some of the predictions offering an advantage to retain relevancy in an increasingly competitive market. Make brand-new resolutions When…
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Social Snapshots – 14.12.2022

Social Snapshots – 14.12.2022

We are reaching the end of 2022 Social Snapshots with only 1 week before Christmas! 🎄 Let's check what is happening on social media.
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Making Instagram work for you

Making Instagram work for you

We’ve all had the creeping feeling that our lovingly hand crafted content just isn’t getting out there on the various Social media platforms. It can seem like Instagram, which has been famously mercurial in terms of the types of content they prioritise, is the toughest nut to crack. What puts…
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