Winding down for Christmas

Winding down for Christmas

2013 is winding down. It was the year Twitter went public, Facebook launched Graph Search, Instagram allowed video, and so much more. Now 2014 looks set to be even more eventful! So, before you all dash off to the office party and frantically search for last minute presents, we’re sending our Christmas wishes… More Facebook Likes, and…

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Facebook advertising – how au fait are you really

Facebook advertising – how au fait are you really?

Having a firm grasp of Facebook advertising mechanics is a must when it comes to social media marketing. Any creative campaign can be turbocharged by way of Facebook ads, assuming they are managed effectively and optimised in real-time. But Facebook doesn’t always make it easy for marketeers to get started, especially since they regularly make…

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Dear Social Santa…

Dear Social Santa…

Writing a Christmas letter to Santa is not as easy as it sounds and it really could take you a while. What happens if you have forgotten something? Will he be able to read your hand-writing? Is the address written correctly? There are just too many things to worry about. But my main worry would…

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The best of xmasjumperday – social media celebrates

The best of #xmasjumperday – social media celebrates

Happy #xmasjumper day everyone.  In the IF offices this week we have already seen some fairly horrific Christmas jumpers and no doubt it’s similar in offices all over the land… According to Topsy, recently acquired by Apple, there have already been over 15,000 tweets across the 2 trending jumper day hastags.  Since we have tipped…

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Mirror Mirror on the wall…

Mirror, Mirror on the wall…

…who is the fairest of them all? That’s the answer that celebrities are trying to discover in the new craze that is sweeping through Hollywood. Celebs love a ‘selfie’. And a ‘belfie’ [whatever that is]. But what they love more is themselves. That’s why the new ‘Twitter Mirrors’ being installed at events such as the…

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Last Hurrah To End Boost Your Facebook Likes

Last Hurrah To End 2013: Boost Your Facebook Likes

As the end of 2013 draws in, many brands are on a last minute drive to turbocharge their social media activity, capitalising in on the festive season to spark growth.  Christmas presents fantastic opportunities for creative campaigns and competitions, sure fire ways to drive new fans and followers. With this in mind, I thought I’d…

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