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Designers, it’s time to check in

  In light of World Mental Health Day, I wanted to take this moment to talk about creativity and mental health.   We’ve all been there with burnout. So often as designers, we think of this as a normal part of the creative process. But I’m just gonna say this right now, super loud and clear……

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Failure is Key…

… to real growth A few weeks ago we talked about the importance of trusting the process and what it means to the design team here at IF. This week I want to talk a little further about some points we hit on in that specific live, which is failure *cue ominous music*. Failure. That word…

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The power of social listening

Half of marketers worldwide have turned to social listening to understand consumers’ changing preferences during the pandemic. 63% of social media marketers believe listening will become even more important over the upcoming year. In this quick blog, I wanted to touch on the increasing importance of Social Listening and discuss the top 5 metrics that…

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Emerging trends in technology marketing – experts tell all

“If you don’t know where you’ve come from, you don’t know where you’re going.” Of course, Maya Angelou’s famous quote was actually four lines of prose. The purpose of her abbreviated statement was clear though, respect and understand the past, to help you move to a better future. This is the essence of business networking. We would gather at events to explore…

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