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Facebook’s messaging integration and what to do with it.

  As I’m sure you are aware, Facebook recently announced they are working on combining its messenger with WhatsApp and Instagram. Allowing cross-communication across the platform for its users. The new messaging system will allow all three platforms to remain separate, however, users will be able to send and reply to messages from either of…

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Social Snapshot – 13.02.19

Guess who! 👀 We’re back, back again, bringing you news that we just have to shout about! Stay with us and we’ll get you up to date with the latest happenings in social in no time!   LinkedIn launches its own variation of live streaming called ‘LinkedIn Live’ Calling all B2B businesses 📣 Following in…

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User personas are EVERYTHING on social

Social media throws down a gauntlet down to all marketeers, whether you are talking to consumers or businesses. With the potential of reaching tens of thousands of followers, how do you stay relevant? The answer to this is rooted in the traditional marketing practice of creating then referring to user personas to help you connect…

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Social Snapshot – 06.02.19

Hi… us again! Bringing you a roundup of the best social media news from the past week. Stay with us and we’ll get you up to date with the latest happenings in social in no time!   Instagram Adds Option to Link to Instagram Stories, Expands Stories Promote Tool Instagram is stepping up their…

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Twitter’s #BrandBowl Awards

  We’re sure you’ve spoken about it plenty already, but let’s talk some more about the SuperBowl. One of America’s biggest sporting events, and also a time for companies to promote themselves on a monumental scale! The half-time ad break costs an average of $4million per ad (I know, crazy right!), but this is a…

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Social Snapshot – 30.01.19

Welcome back, to another week of IF Social Snapshot! A wonderful roundup of social media news that we believe you should know. Stick with us and you’ll always be up to date with the latest happenings and new updates on social!   Facebook’s planning to integrate its messaging platforms to simplify cross-communication. Facebook are…

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Social media’s a party – are you invited?

Imagining social media as a party helps to make sense of the best way to approach it as a brand and importantly how you should behave.   Let’s meet three different party goers to explain what we mean.   You walk into the party and introduce yourself to the first person you see standing nearby.…

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Social Snapshot – 23.01.19

*Drum roll, please* 🥁🥁 Introducing IF’s Social Snapshot!! A weekly roundup of social media news that we want to share with you. Here you can find a range of sources keeping you up to date with the latest happenings on social and new updates we want to shout about.   Transparency and preventing ad misuse on Facebook…

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