Can you quite believe that we are a mere few weeks from the end of 2020! For many, it can’t end quick enough, but for brand marketers, we KNOW there’s never quite enough time to plan for the year ahead. We’ve just launched our Industry Benchmark report, and from that, we’ve learned the key challenges…
Read More
That title is not nearly as scary as it sounds (though there’s plenty to be concerned about with social media, but that’s not the subject of this blog) – it’s just a reference to a new feature from Facebook called ‘Neighborhoods’. Certain users in select locations are getting the option to connect with their neighbours…
Read More
Q3 spend results, a new ‘Neighbourhoods’ feature and an extended time limit on live streams for Instagram – let’s dig right into this week’s Social Snapshot: Instagram extends time limits on live streams to 4 hours Annoyed you can’t archive your livestreams? Wish you could stream for longer uninterrupted? Instagram is extending its stream…
Read More
In this day and age, almost everybody and every business are on social media. For us individuals, it’s a great way to keep in touch with family and friends, and occasionally show off something we’re proud of. But for businesses, it’s an important aspect that should be included in your business plan and marketing strategy, period. Now…
Read More
Increasingly, brands look to digital-only events to replace the much-loved physical events that have welcomed footfall to conferences and exhibitions across the globe. However, pivoting to a digital-only event can be tricky. At the start of this year, few would have predicted the scale of home-working and the speed with which Britain dispensed of red…
Read More
If you’ve been following our blog for a while, you’ll remember when we wrote this post – the overarching tone of voice was “Gah, FINALLY, LinkedIn!!!” Given that almost every real-life event in 2020 has been cancelled or moved to online (thanks for nothing, Mr C. Ovid!), we aren’t the only ones who were keen…
Read MoreReady, set, #SocialSnapshot. It’s that time of the week again, and the newest roundup of social media updates does not disappoint. The first thing on our watch list is the newly-launched LinkedIn Stories. Marketers and professionals will now have the opportunity the share images and short videos with their audiences. We’d recommend jumping on this…
Read More
Social media reactions have become a staple across all platforms, as a new way to engage with content from brands and friends. These reactions give better context to how you feel about the content and a deeper understanding of what works and what doesn’t work. Gone are the days you could only just like a…
Read More
70% of Instagram Stories are watched with sound on. I have personally scrolled through countless bits of social content where, if there is no sound in a video and it feels as if there should be, I just keep on scrolling. As people wake up to this realisation, we are seeing more and more bits…
Read MoreSometimes it can be hard to stay up to date with the ever-changing world of social media! Stick with us as we take you through our weekly roundup of everything you need to know… WordPress turns blogs into Twitter threads WordPress has released a new function that allows users to turn their blog posts into…
Read More