With all the rumours that surround privacy on social media platforms and the common suspicions we have about being spied on through our popular handheld devices, Facebook is clearly trying to take a step in the direction of transparency. We all get spooked after having a conversation in our non-screen reality and then when we…
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Every company, be it B2B or B2C, will always be searching for new ways to spruce up their social media strategy; whether there’s a new format or a fun, innovative creative concept to try – we all want to break the social boring. But, are you experimenting with your paid media campaigns? More than 2.5…
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Sometimes it’s hard to keep up with the fast-moving world of social media, but this is where we step in. Keep on scrolling for the latest updates and tips from the industry! Facebook brings back reach estimates for Custom Audiences. http://po.st/svu5UB Marketeers rejoice! Facebook has brought back the reach estimate tool for Custom Audiences…
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We all know that the slick, stand out visuals are important when it comes to telling your brand’s story, but have you considered the importance of incorporating user-generated content (UGC) into your strategy? Sifting through the masses may seem like a daunting task, but that unexplored pool of content may help with a lot more…
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Are you up to date with LinkedIn? LinkedIn pages have a few new ways you can improve the visibility, content and followers – here’s a checklist you can use to make sure you’re maximising this platform – because they have over 500m users! Tagline There’s a space under your company name – use this…
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All businesses are after results – but how do we make sure our social strategy lines up to deliver? While it might seem obvious, strong social needs a strong foundation. Here are the 3 tenets meaningful social content can’t live without: Know your audience Whether you’re in the B2C or B2B realm, an important, simple…
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According to the latest data, more social media users than ever are choosing to visit the ‘Explore’ section of Instagram – in fact, more than half of users do. Along with the data also showing that 80% of users follow a business* on the app, the top bods over there have decided, finally, that brands…
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No matter how major or minuscule the update, here at immediate future, we just love to hear about them! And, we love to figure out how we can use the new features to develop our and our clients’ social strategies too. June certainly didn’t disappoint, Twitter especially, with announcements flying around every week! Searches, list…
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It’s always interesting to find out what’s happening in the world of social media, but we understand that sometimes it’s hard to keep up. That’s why we’ve rounded up a range of articles that we just want to shout about! Keep on reading to find out what’s been happening… Instagram’s working on a new…
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It’s a fact! Studies show that most consumers expect a sharp response from brands on social media, and with an increasingly large number of users turning to social to complain and review, it’s crucial brands get their customer service bang on the money! On Twitter, the average user won’t wait more than an hour without…
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