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Category Archives: B2C social media

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LG13_Blog-Square-2020

Are Reels the Real Thing?

Much like Vine before it, TikTok exploded onto the social media landscape – with an estimated 500 million users across the globe today. Naturally, a slice of that pie is up for grabs and Facebook jumped in with Instagram Reels in August (though some were seeing a different, earlier version all the way back in…

September 10, 2020
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Social Snapshot – 26.08.20

New features galore this week – join us as we go through all the tools you’ll be playing with in coming months with our Social Snapshot:   Instagram has replaced Nametag Codes with QR Codes to quickly connect users Back in 2018, Instagram launched what it called ‘Nametag Codes’ – essentially QR codes for profiles…

August 26, 2020
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Get out of your content rut!

When it comes to creating content for your social channels, many marketers can get in a rut – producing the same content over and over and cross-channel posting. For some, this works. But for others, it may bore your followers and lack engagements. So, what can you do to improve it? Associate Director of immediate…

August 20, 2020
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AL45_Blog-Square-2020

Engage your audience where they are

Successful social media campaigns are achieved not by a single “viral” tweet, but by experience, understanding and preparation – there are SO many hurdles that social media marketers have to leap, and often because social is seen as “easy”. We’ve got news for you, it’s not! Job Interviewer: So how many years experience do you…

August 17, 2020
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LG12_Blog-Square-2020

Twitter replies: putting a limit on your conversation

Twitter is rolling out new settings that will allow all users to control who can reply to Tweets. It’s a feature they tested earlier in the year, but now we’ll all be able to start limiting who replies to our content. So, what does this actually mean? We see two options: 1: Meaningful conversations  By…

August 13, 2020
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KH10_Blog-Square-2020

Why your social customers are dumping friends for fun

OMG! Have you seen the latest lockdown content from Nike? Wow! Now this is the content we need to entertain us. Nothing can stop what we can do together. You can’t stop sport. Because #YouCantStopUs. Join Us | https://t.co/fQUWzDVH3q pic.twitter.com/YAig7FIL6G — Nike (@Nike) July 30, 2020 I know Nike have deep pockets, but you don’t…

August 11, 2020
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Social snapshot – 05.08.2020

No time to go through all the social media news of the past week? Don’t worry – we’ve collated it all for your easy perusal. Take a look:   Facebook’s Q2 results beat estimates Facebook has beat its Q2 estimates, reaching $18.69 billion in revenue and 2.7 billion monthly active users. The majority of Facebook’s…

August 5, 2020
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KH09_Blog-Square-2020

Cancel culture means brands must re-plan their social

Call-out or cancel culture has been around for some years now. But like many things in marketing, it’s accelerated in importance over the last few months. Brand values have moved centre stage and what you stand for matters more than ever. The impact of #cancel is seen whether you’re famous or a recognisable brand. Take…

August 3, 2020
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Increasing engagements on social

Increasing engagement on social media can sometimes be difficult – just because one thing works for one company, doesn’t necessarily mean it’ll work for yours. With over 3.6 billion people using social media worldwide and algorithms constantly changing, companies need to be smart. But what counts as engagement? Engagement on social media can be measured…

July 30, 2020
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AL44_Blog-Square-2020

Social content ideas for tired brains

There’s no doubt that 2020 so far has been a little tiring for marketers. With limited resource and time during the workday, let alone the demands of working from home, some social media marketers might be looking for a little help with content planning. It’s not just about finding a trending hashtag – our latest…

July 27, 2020
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Latest tweets
  • It’s time to stop underestimating baby boomers when it comes to #socialmedia. With up to 17 times more spending pow… https://t.co/VWKeq76Ubi20 hours ago
  • Let's get REAL! Most of the content we scroll through on social is BORING. In our upcoming webinar, 11th Feb,… https://t.co/5Jv4TCaxSbyesterday
  • If you want to build a successful social relationship strategy on social, you must think about your customers needs… https://t.co/Ysma6nvSieyesterday
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IFtweeter
  • It’s time to stop underestimating baby boomers when it comes to #socialmedia. With up to 17 times more spending pow… https://t.co/VWKeq76Ubi20 hours ago
  • Let's get REAL! Most of the content we scroll through on social is BORING. In our upcoming webinar, 11th Feb,… https://t.co/5Jv4TCaxSbyesterday
  • If you want to build a successful social relationship strategy on social, you must think about your customers needs… https://t.co/Ysma6nvSieyesterday
About us

Since 2004 we’ve been using social media to deliver value to worldwide clients. Our experience, events, online resources and training are proven to enable you to make better business decisions.

Talk To Us:
  • Address:
    Applemarket House
    17 Union Street
    Kingston upon Thames
    Surrey KT1 1RP
  • Tel:
    +44(0)20 8547 1830
  • Email
    contactkate@immediatefuture.co.uk

Find us on:

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Testimonials
  • Having worked with immediate future for almost two years, it is clear that their social media knowledge is outstanding. They have constantly given strong counsel that has informed our strategy and aligned with our business goals. Their enthusiastic team has ‘raised the bar’ on social media management and their ideas and constant innovation delivers results beyond expectation  
    Indesit
    Adam Woolf
    Marketing director, Indesit Company
  • IF has been a great support to us in developing our social presence across Europe, adding value with their thorough knowledge and skills in both planning and executing social activity. I have no hesitation in highly recommending IF as a partner in Social Media strategy development. The team are conscientious, hardworking and always reliable.
    Staples-logo
    Ruth Coates
    Cross Channel Marketing Staples Europe
  • I was impressed with the impact of immediate future’s activity, the reach and influence that has been created through the tactics we employed was beyond our expectations. As a direct consequence we now see social media as an integral part of bmibaby’s activity.
    bmibabylogo
    Katherine Hill
    Head of Communications, bmibaby
  • immediate future have been instrumental in helping us shape our social media strategy. Their rigorous process and strategic thinking helped us to begin to uncover the value of social media to our business. This has given us the business case for more investment and deeper integration. IF are experts and I would recommend them to any brand who need guidance on social media.
    jd-williams
    Mandy Ward
    Head of Digital Marketing, JD Williams Group
  • At every level, from search engine visibility and brand reputation to driving visits and sales to our website, the immediate future team amplified our online communications, generated advocacy and delivered tangible results.
    Hotel-Chocolat
    Chris Bishop
    Online Marketing Manager, Hotel Chocolat
  • 2013 was a major year in the development of our presence on social media and the way we engage with online audiences. We brought on immediate future, who have done fantastic work with us in building the quality of our content, the tone of voice we use and the strategy in how we use social media channels.This has resulted in substantial increases to our basic communities, our reach and our quality of engagement.
    Benenden-Health-logo
    Neil Barnes
    Media Relations Manager Benenden Health Care
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